The Loyalty Effect is a book by Fred Reichheld of the consulting firm Bain & Company, and the book’s title is also sometimes used to refer to the broader. The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value. Front Cover. Frederick F. Reichheld. Harvard Business School Press, In The Loyalty Effect Fred Reichheld demonstrates the power of loyalty-based The Loyalty Effect will provide your company with an effective approach to.
|Published (Last):||22 May 2017|
|PDF File Size:||18.91 Mb|
|ePub File Size:||13.69 Mb|
|Price:||Free* [*Free Regsitration Required]|
This book shows why companies that ignore these skyrocketing defections face a dismal future of low growth, weak profits, and shortened life expectancy.
I didn’t get as much out of this book as Reichheld’s Loyalty Rules! Ransala rated it it was amazing Dec 26, What can we do to earn their efffect
This book went into that and much more. What can we do to earn their loyalty? Read, highlight, and take notes, across web, tablet, and phone. Morgan rated it liked it Sep 03, Ron rated it it was amazing Aug 30, He is also the author of Loyalty Rules! My library Help Advanced Book Search.
My role models in business were all either short term oriented or felt that the firm drove them to sh I read this book in a similar timeframe to the Economics of Trust, and First Things First.
Return to Book Page. This book provides some basics on metrics and taking action–but don’t treat it as a bible!!
And since value is the ratio of quality to price, price is always a factor in a deflection. Oct 06, Teresa rated logalty really liked it.
File this in “books I hope my business competitors don’t read. Other editions – View all The Loyalty Effect: Refresh and try again. Kanchan Joshi rated it it was ok Oct 25, Blaine rated it really liked it Jun 24, This book went into that and much more.
He attempts to demonstrate the power of loyalty-based management as a highly profitable alternative to the economics of perpetual churn. Hoangviet rated it it was amazing Jan 22, Even a small improvement in customer retention can double profits in your frederifk. Reichheld shows why companies that ignore customer defections face a future of low rrederick, weak profits, and shortened life expectancy.
Reichheld makes the powerful economic case for loyalty – and takes you through the numbers to prove it. Reichheld lloyalty, Thomas Teal No preview available – The book took a few case studies and showed how having loyal customers brought increased growth. I skimmed this because much of the content wasn’t relevant to my business.
How do we create loyal customers?
The Loyalty Effect: The Hidden Force Behind Growth, Profits, and Lasting Value
ReichheldThomas Teal No preview available – Open Preview See a Problem? Also gives some examples of companies who have done it. He makes a powerful economic case for loyalty-and takes you through the numbers to prove it.
Commitment in the Workplace: Lists with This Book.
The Loyalty Effect (book) – Wikipedia
Chris Romrell rated it it was amazing Dec 26, His startling conclusions show how even a small improvement in customer retention can double profits for your company. Goodreads helps you keep track of books you want to read. Fred Reichheld’s national bestseller The Loyalty Effect shows why companies that ignore these skyrocketing defections face a dismal future of low growth, weak The business world seems to have given up on loyalty: Theory, Research, and Application John P.
It is pretty impressive. Jul 27, Dima rated it really liked it.
Repeat purchase loyalty is the goal, so make that the measuring standard. This was a great little short and to the point guide on learning how to build a long lasting business Efrect Animal rated it it was amazing Nov 29, ReichheldThomas Teal.